For years, the gaming spotlight has been dominated by AAA studiosthose with blockbuster budgets, giant marketing machines, and release hype that can shake the internet. But on PlayStation, the quiet rise of indie developers has rewritten the rules. These underdogs are crafting experiences that somet... (Tegnap | marketingblog)

When people think of flexing in gaming setups, they usually imagine RGB towers, ultra-wide monitors, or $500 ergonomic chairs. But in 2025, the real flex isnt the number of screens you haveits whether your cables are visible. A perfectly clean desk, with not a single wire in sight, says something: t... (Tegnap | marketingblog)

Gaming and streaming have exploded into mainstream entertainment, turning casual players into full-time content creators and viewers into die-hard fans. But with this surge comes a challenge: how to manage in-game purchases, subscriptions, and digital content without constantly exposing your bank ac... (Tegnap | marketingblog)

When most people think of App Store gaming, the first image that pops up is usually free-to-play titles stuffed with ads, microtransactions, and endless grind. But tucked away beneath the avalanche of free downloads lies a thriving corner of premium mobile gamestitles that ask for an upfront price a... (Tegnap | marketingblog)

Gamers have a love-hate relationship with updates. On one hand, updates can bring shiny new features, bug fixes, and performance boosts. On the other, they can spell disaster: broken drivers, crashing games, or worse your favourite title refusing to launch altogether. With Windows 11, this tension ... (Tegnap | marketingblog)

Wrapped in Pixels, Not Paper Lets be real wrapping paper is overrated, shipping delays are stressful, and guessing someones clothing size? A risky game. Welcome to 2025, where digital gifting is quietly taking over. Whether it's birthdays, holidays, or a simple thinking of you, more and more people ... (Tegnap | marketingblog)

ChatGPT is evolving which sites it uses for citations. But that doesn't mean marketers should change up their strategies. (Pén. | Backlinko)

Campaign showcases the three agencies on its radar from the past week. (Pén. | campaignlive)

Remember when Minecraft was just about punching trees and avoiding creepers? Those simpler times feel like ancient history now that the game has evolved into something that's part creative suite, part social platform, part educational tool, and somehow still completely accessible to anyone who's eve... (Pén. | marketingblog)

He was a 'proper old school account man' who also helped to launch Brain and Spine Foundation. (Pén. | campaignlive)

Network Attached Storage has become an essential component for modern homes, offering centralized data storage... (Tegnap | socialmediaexplorer)

Take the stress out of your social media campaign strategy with Later's social media management tools. (Pén. | later)

Take the chaos out of your next Black Friday campaign with Later's social media scheduling tools. (Pén. | later)

In the world of high-end commerce, trust is currency. For private jet brokers, luxury real... (Pén. | socialmediaexplorer)

Engagement pods have been raised as a significant concern among LinkedIn users. (Csü. | socialmediatoday)

: Company tells users concerned about exfiltration to 'stop it if you see it' (02:52 | register)

: Some clever networking hacks open the door (02:52 | register)

: Images in the test dataset were all sourced with consent (00:03 | register)

: Microsoft also ramping up spending, but investors concerned about overshooting demand (Tegnap | register)

: People, Files, and Calendar companion apps gain an auto-installed dose of AI (Tegnap | register)

Partner Content: Want to be a hot commodity in an AI economy? Get smart and get certified (Tegnap | register)

: CEO Lisa Su says next-gen MI400 GPUs and architecture gaining traction with hyperscalers (Tegnap | register)

: Investment will fund 250 MW, three-facility campus near London as AI and cloud demand surge (Tegnap | register)

: Buyers still struggling to differentiate data platforms in era of AI (Tegnap | register)

: No datacenters required (Tegnap | register)

the order of the day. There are also numerous predictions about the number of crypto users; for instance, Statista estimates the number of individuals using crypto to have risen by almost 40MN starting with 2024s third quarter. All the content about crypto thats flooding the online space right now r... (Pén. | marketingblog)

Here is a recap of what happened in the search forums today... (Pén. | searchengineroundtable)

Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences. (Pén. | searchenginejournal)

Google dropped a number of search features and structured data types. Google is testing a new version of AI Mode. Google AI Mode gained three new agentic capabilities. Google AI Overviews continue to result in a drop in click-through rates... (Pén. | searchengineroundtable)

Google added a new promotion targeting option to Google Merchant Center for audience targeting. The option is labeled "preferred audience" and is available when setting up a promotion. (Pén. | searchengineroundtable)

Google announced it has added Waze ads inventory to Performance Max for store goals campaigns and Channel performance reporting is now available in all Performance Max campaigns in Google Ads. (Pén. | searchengineroundtable)

Google has been adding AI features to Google Finance - like what can go wrong? Recently Google's Rose Yao announced Google Finance added live audio, instant transcripts and AI insights. (Pén. | searchengineroundtable)

Beyond created the campaign. (Pén. | campaignlive)

Google added a new navigation button to Google Merchant Center labeled "Creative Content." I believe this is where you access Product Studio, and all your videos and assets for your Merchant Center campaigns. (Pén. | searchengineroundtable)

As VP of Engineering for Search at Google, Rajan Patel said months ago - "We're experimenting with various approaches to X in Discover." Google has been super busy with testing various approaches to Google Discover. Here are some of the more recent tests I found via Damien (andell) and Gagan Ghotra ... (Pén. | searchengineroundtable)

Ads highlight O2 Priority reward scheme. (Pén. | campaignlive)

We Are Collider created the experience. (Pén. | campaignlive)

The experience is open from 8 November until 30 November. (Pén. | campaignlive)

The crypto space is known for its volatility, which generates a rollercoaster of emotions that can make you act impulsively. This is surely something you don't want to occur, so it's always best to consider some strategies to build emotional resilience. There are many emotions in the crypto space, a... (Pén. | marketingblog)

Making Data-Driven Marketing Decisions Has Never Been This Accessible For years, Marketing Mix Modelling has been the domain of consultancies and annual reports expensive, opaque and frustratingly static. But what if you could have real-time insights, predictive forecasting and AI-powered optimisat... (Pén. | marketingtechnews)

She takes over from Matt Springate. (Pén. | campaignlive)

The evolution of search Search is evolving faster than anyone anticipated. With the rise of generative AI and large language models (LLMs), people no longer browse through pages of results they ask questions and expect meaningful, conversational answers. For marketers, visibility looks different no... (Pén. | marketingtechnews)

Money from the night will go to Carney's Community in Battersea. (Pén. | campaignlive)

The work was created by Uncommon Creative Studio. (Pén. | campaignlive)

McCann Manchester made the campaign. (Pén. | campaignlive)

The beginning of the millennium marked the dawn of modern internet culture. For the first time, ordinary people could create loyal global communities and have mainstream influence. Bloggers began generating revenue streams from brand deals typically reserved for celebrities. As these creators migrat... (Pén. | marketingtechnews)

Google's Preferred Sources tool is supposed to benefit high quality sites. Why is it surfacing spammy domain squatters and random sites? (Pén. | searchenginejournal)

She was involved in early stages of the campaign. (Pén. | campaignlive)

Talks confirmed following ITV's Q3 trading update. (Pén. | campaignlive)

He joins TBWA after a year at Havas London. (Pén. | campaignlive)

Mother has been invited to repitch. (Pén. | campaignlive)

A look at some of the best newsletters full of marketing, social media, and tech news that will keep you informed and entertained. (Pén. | buffer.com)

Incumbent Adam & Eve/DDB declined to repitch. (Pén. | campaignlive)

Google published guidance emphasizing context-driven technical SEO audits over tool-generated scores, explaining when high 404s are normal. (Csü. | searchenginejournal)

The clip of a girl and a colourful creature reveals the spot will be published on Monday (10 November). (Csü. | campaignlive)

Google Finance adds Deep Search for complex research, prediction markets data from Kalshi and Polymarket, and enhanced earnings tracking. (Csü. | searchenginejournal)

Google adds Waze ads to Performance Max for store goals in the U.S. and rolls out channel performance reporting, with search partner reporting coming soon. (Csü. | searchenginejournal)

The latest updates for our sellside products to help publishers more easily and efficiently monetize their content. (Csü. | google ads)

Please enable JavaScript to proceed. (Csü. | copyblogger)

The event takes place on 12 November. (Csü. | campaignlive)

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google dropped a number of search features and structured data types... (Csü. | searchengineroundtable)

Michelle Spillane, managing director of marketing, was promoted to a new role in September. (Csü. | campaignlive)

Why the old SEO layers still matter and how new retrieval and reasoning systems are redefining visibility. (Csü. | searchenginejournal)

Campaign's weekly round-up of adland's latest account pitches, reviews and appointments. (Csü. | campaignlive)

Maximize holiday success with Commerce Media Suite. Fuel AI, own the shelf, and measure SKU-level ROI. (Csü. | google ads)

The shortlist of three included WPP, Publicis and Dentsu. (Csü. | campaignlive)

Recent headlines reveal a rapidly evolving AI-search landscape. (Csü. | anicca)

Digital leaders must shift from optimizing pages to training systems that understand, trust, and recommend their brands. (Csü. | searchenginejournal)

In the last of the Power 100 top five series, Campaign looks across the sector winners to select the best new entrants to the list. (Csü. | campaignlive)

I grew my TikTok views by 357% and became a lot less anxious about showing up online. Here's my exact system (with a template). (Csü. | buffer.com)

Learn why accessible marketing matters for business growth. (Csü. | anicca)

Google's John Mueller announced Google is "simplify the search results page" by removing "some features that aren't being used very often and arent adding significant value to users." This means more structured data types will be removed, but for some reason, Google did not specify exactly which one... (Csü. | searchengineroundtable)

Google is testing a tinted brownish/yellowish background color for the search results page. It turns the white background into a brownish/grayish/yellowish background and then the gray boxes into a darker color. (Csü. | searchengineroundtable)

Google updated its Circumventing systems policy to add a new section for Advertiser verification. In short, and as Google wrote, "Providing false or fraudulent information as part of our Advertiser verification programs is not allowed." (Csü. | searchengineroundtable)

Discover how AI agents automate SEO tasks, keyword research and content analysis. (Csü. | anicca)

The work was created by Saatchi & Saatchi. (Csü. | campaignlive)

Google is testing replacing the definitions box in the search results with AI Overviews. I am personally able to replicate this but this was posted in Reddit a couple of months ago - I didn't think it was new, but yea, this is been an ongoing test for some time. (Csü. | searchengineroundtable)

Lock was most recently director of audiences at V&A. (Csü. | campaignlive)

Google has released version 2.11 of the Google Ads Editor, which includes over 15 new features and removes a couple of older features. (Csü. | searchengineroundtable)

Google Maps is getting an update from Gemini where you can ask Google Maps questions about locations, where Google Maps can give you more human directions and Google Maps with Lens can tell you more about a store or location. (Csü. | searchengineroundtable)

Loop marketing transforms B2B growth through 4 stages: Express, Tailor, Amplify, Evolve. Learn how to build continuous systems that compound results. (Csü. | hubspot)

Master your Black Friday campaigns with expert strategies for Google Ads and Meta. (Csü. | anicca)

The fitness industry is changing at a phenomenal rate, with technology playing a very important role in giving personalised training experiences. Personal trainer software has changed how trainers manage their clients, track their progress, and develop personalised workout plans for them. Choosing a... (Csü. | marketingblog)

Incumbent McCann continues to work on the UK account. (Csü. | campaignlive)

Discover how live selling on TikTok, WhatsApp and Instagram is transforming retail. (Csü. | anicca)

Appointment made ahead of impending demerger from Unilever. (Csü. | campaignlive)

Altman denounces pay-to-rank Google-style ads but later says they'll try a form of advertisements at some point. (Csü. | searchenginejournal)

OpenAIs head of international marketing Elke Karskens will lead the judging panel for 2026. (Csü. | campaignlive)

Brand appointed Incubeta to its integrated marketing account in October. (Csü. | campaignlive)

A £35m adjustment will be made to offset 'reduction in demand'. (Csü. | campaignlive)

The film was created by Aardman in its Bristol studio. (Csü. | campaignlive)

Unlock the secrets of AI content creation that actually gets cited. Learn how to enhance your visibility with unique AI-generated articles. (Csü. | searchenginejournal)

In this article, we dive into the TikTok algorithm and how you can work with it to enhance your visibility and engagement on the platform. (Csü. | buffer.com)